 ABOUT
US
In 1968, Sirirat Skulsiriwattana opened a small
shop in central Bangkok, making and selling her fabric flowers
to customers in the neighborhood area. At the moment, she realized
that her business was rapidly growing. On a visit to the Bangkok
China town, wholesaling area, she recognized a huge opportunity
to sell her hand-made flowers to wholesale stores in the area.
In 1975, her first wholesale store called �Ribbon�
established with the help and support from her brothers. It
soon became a thriving store, importing and selling fashion
accessories not only domestically produced, but imported ones
from Europe.
In time it is obvious that Ribbon store alone
was not sufficiently capable of producing and wholesaling accessories�hair
ornaments items. At the time, Ribbon could
not keep up with market demand and was compelled to seek for
a business solution.
1993 marked
an important turning point in the company history when it established
Ribbon Center and another affiliated company
named--World Peal. Ribbon Center, occupying
an exhibition hall of more than 31,656 square foot, is from
then on regarded as the biggest wholesale center distributing
fashion accessories in Thailand. Meanwhile World Pearl, a sibling
company specializing in manufacturing costume jewelries, has
manufactured and exported personal and hair accessories domestically
and internationally.
For costume jewelry in 1998, there was
exciting times, while market demand for costume jewelries
plummeted, the Ribbon Center group, in contrast,
expanded with the establishment of new company called �Much-More
Accessories�, a retail / wholesale fashion accessories store, as the
retail demand for stylish & reasonable price fashion items
opened up a vast new market.
Much-More Accessories
is aimed to further enhance the Ribbon Center's
continuing strategy to take greater control over all aspects
of retail throughout its various product lines and businesses
Today the Ribbon Center Group is the leading
fashion accessories company in Thailand. More than 1,100 people
are currently employed in the Ribbon group, including affiliated
companies.
It designs, imports , manufactures, wholesales,
retails and exports fashion accessories, including personal
ornaments, hair ornaments, fashion bags, and fashion belts
under a range of brand names: Ribbon, Ribbon Center, Much-More Accessories,
Jovial, and World Pearl.
The Group's retail network currently comprises 60 Jovial counters
located in department stores all over Thailand. The Ribbon
group has recently been supported by customers in
34 countries
Again in 2005 Ribbon Center - Parent company expanded into other business concerning hospitality industry. Rawi Warin Resort & Spa, A new super luxury five star resort located in Koh Lanta, Krabi, Thailand.
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